Flipkart on Monday announced the launch of Flipkart Leap the company’s first startup accelerator program with the aim to help new and upcoming startups grow, scale, navigate challenges. With the call-for-entries beginning since Monday, Flipkart Leap will identify B2C and B2B startups and will conduct a 16-week virtual program.
Throughout the program, Flipkart’s leadership from business, operations, product and technology will mentor the selected startups.
Flipkart approves $25,000 Grant To Shortlisted Startups Through Its Accelerator Programme.
Bengaluru-based Flipkart on Monday launched its first an accelerator programme for startups in the technology and consumer-internet space. With name Flipkart Leap, Flipkart will help upcoming startups navigate challenges and contribute to the country’s growing entrepreneurial ecosystem, the e-commerce major said in a statement by company. Under Flipkart Leap, the e-tailer said it will provide a 16-week virtual mentor-ship programme along with an equity-free grant of $25,000 to shortlisted B2C and B2B Indian startups.
After the completion of the programme, the final selected participants will pitch their successful model to investors, corporates and other ecosystem players on the demo-day and may also be considered for funding by Flipkart.
10 AUG ’20: FLIPKART LEAP LAUNCH: CALL FOR APPLICATIONS
30 SEP ’20: APPLICATION CLOSURE
10 OCT ’20: 1:1 BUSINESSES PITCHES FOR SELECTED STARTUPS
15 OCT ’20: WINNERS ANNOUNCEMENT & COHORT LAUNCH
28 FEB ’21: DEMO DAY
Flipkart Leap, its first startup programme, has identified five themes to shortlist relevant high-potential startups:
- Design & Make for India
- Innovation in Digital Commerce
- Technologies to Empower the Retail Ecosystem
- Supply Chain Management & Logistics
- Enabling Relevant Deep Tech applications
“The journey for Flipkart, from its launch to becoming one of the most-loved homegrown brands, has been a true harbinger of the potential of the startup ecosystem in India. With innovations and disruptions in the field of technology coming about each day, we want to be at the forefront of driving scalability and helping these startups bring value to the industry as well as Indian consumers,” said Kalyan Krishnamurthy, chief executive officer, Flipkart Group.
“The transformation of the startup ecosystem in India over the years has paved the way for the country to become home to some of the best startup journeys. There is a growing talent pool of entrepreneurs who are going above and beyond to bring their solutions to the market. As a company that has undergone that phase and built its own success playbook, we wanted to utilize our network to build a program that helps startups in these early stages to evolve and become successful brands in future.”Jey Venugopal, Chief Product and Technology Officer, Flipkart, added
“Flipkart Leap is aimed at unlocking this potential and nurturing new ideas that bring innovation, curiosity and unconventionality to the local Indian entrepreneurial ecosystem, while boosting the government’s ‘Start-Up India’ initiative,” he said.
Flipkart Leap has been designed and will be managed by its product strategy and deployment team, led by Naren Ravula.
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